On July 3, the third China International Import Expo held a roadshow for investment promotion in Changsha, Hunan province。This is the second CIIE investment roadshow after Chengdu, Sichuan Province, and the preparatory work for CIIE investment promotion and exhibition is steadily advancing。At present, the spread of COVID-19 abroad has not been effectively contained, and the epidemic prevention and control in China has entered the normal stage. In accordance with the goal of "doing better and better", the third CIIE, which has entered a new stage, has stepped up preparations on the basis of epidemic prevention and control。
Bring challenges across the board
Real-name booking，Prepare masks, disinfectants, hand sanitizers, quick-drying hand sanitizers, and temperature monitoring devices on site，A special person is responsible for temperature detection and verification of the code，Temporary isolation points, medical vehicles...July 1-4，CME China Machine Tool Exhibition was held at the National Convention and Exhibition Center (Shanghai), where the Expo was held。This is the first exhibition after the resumption of the exhibition hall, and sufficient preparations have been made for epidemic prevention and control。
With the global spread of the epidemic, the third CIIE has attracted great attention from all walks of life。The risks brought by the epidemic to the preparatory work of the CIIE are not only reflected in the on-site prevention and control. As the world's first import-themed expo, the CIIE has attracted many companies from all over the world to participate, and its task of coping with the challenges of the epidemic is also more difficult。
From the list of exhibitors of the third CIIE announced by the Import Expo Bureau on July 3, there are currently more than 2,000 enterprises from more than 100 countries participating in the Expo。What risks and challenges will the epidemic bring to the Third CIIE？
Wei Hao, professor and director of the Department of International Economics and Trade of Beijing Normal University, said in an interview with International Business Daily，First, the continuous spread of the epidemic in foreign countries will lead to face-to-face investment cannot be carried out abroad, especially where key foreign enterprises are located，Directly affected the preparatory work of the Expo;Second, the production and operation of foreign enterprises have been greatly affected，May lead to some enterprises to adjust the international market layout，Thus indirectly affect the preparatory work of the Expo;Third, some exhibitors that have signed contracts may not be able to participate in the exhibition due to uncertain factors such as the increasing severity of the epidemic or the second outbreak，Increased risk of uncertainty。
Deal with risk
"We have decided to participate in the third CIIE。"Forvik China general manager Zha Sheng said in an interview with International Business Daily，As a representative of the German-made home furnishing field，The company continues to promote integration with the new demands of Chinese consumers，Very optimistic about the Chinese market and the exhibition platform of the CIIE，This year is the third time to participate in the Expo，The exhibition area has been expanded to 220 square meters，New products will be released，German engineers and product designers will also be brought in to communicate with Chinese consumers，To better understand the needs of Chinese consumers。
As China continues to promote opening-up, many multinational enterprises have set up branches and even regional headquarters in China。These enterprises will use the Expo to open up the Chinese market, to help the parent company to tide over the urgent need, so the enthusiasm for the exhibition is relatively high。
"The preparatory work of the third CIIE is steadily advancing, and has been transformed from the main exhibition to the main exhibition.。Liu Fuxue, deputy director of the China International Import Expo Bureau, introduced at the investment promotion roadshow held in Changsha, Hunan Province, on July 3 that the contracted area of exhibitors at the third Expo has exceeded 90% of the planned area, and the registration of professional visitors has begun。
In the field prevention and control，National Convention and Exhibition Center (Shanghai) operation center general manager Fang Hui told the International Business Daily reporter，The epidemic has caused unprecedented direct losses to venue business and complex commercial, hotel, office and other forms of business，The operation center has set up a leading team to respond to the epidemic，An emergency command mechanism has been established，Strict venue property management，Comprehensively assess the health status of the platoon，Strengthen environmental disinfection and cleaning，Effective measures have been taken to prevent and control the epidemic。From the perspective of the CME China Machine Tool Exhibition, three major prevention and control measures have been taken: first, prepare for the early stage and strengthen publicity and notification;The second is to ensure environmental health and strengthen on-site management;Third, establish a communication mechanism to strengthen emergency response。
In order to mitigate the adverse impact of the epidemic on the Expo, Wei Hao suggested that, on the one hand, in the preparation process, focus on investment in the current epidemic has been controlled or stable areas;On the other hand, the mode of combining offline and online is adopted to ensure the success of the third CIIE。
(This article is reproduced from International Business Daily)